Easy Pink Holiday Treats

Featured in Irresistible Sweet Treats.

Quick and easy Valentine's Day cookies made from cake mix, tinted pink and topped with heart sprinkles. Ready in under 20 minutes.
Clare Greco
Updated on Mon, 20 Jan 2025 15:51:49 GMT
A close-up of pink sugar-coated cookies with a pink heart-shaped candy on top. Pin it
A close-up of pink sugar-coated cookies with a pink heart-shaped candy on top. | recipesbyclare.com

These Valentine Crinkle Cookies hold such a special place in my kitchen memories. The soft pink hue and sweet crackly tops never fail to bring smiles. I've perfected this recipe over countless Valentine's Days and love watching everyone's eyes light up when they spot these pretty treats on my dessert table.

Why These Cookies Make My Heart Skip

Using a cake mix makes these cookies so easy you won't believe it. Trust me I'm all about spending more time with my loved ones than in the kitchen. After years of baking these beauties they've become my go to Valentine treat that always gets so many compliments.

Grab These From Your Pantry

  • Cake Mix: 1 box (vanilla or white), the foundation for these quick cookies.
  • Eggs: 2 large, for structure and texture.
  • Vegetable Oil: ⅓ cup, to keep the cookies moist.
  • Food Coloring: Gel-based pink for vibrant color.
  • Icing Sugar: 1 cup, for rolling and creating the signature crinkle texture.
  • Heart Sprinkles: As many as you like for decoration.

Lets Bake Some Love

Prepare the Dough
Mix your cake mix eggs oil and pink coloring in a big bowl until everything looks smooth and pretty in pink.
Quick Chill
Pop the dough in the fridge for about 30 minutes this helps keep your cookies looking perfect.
Make them Sparkle
Scoop and roll your dough balls in that snowy icing sugar.
Add Some Hearts
Press those cute heart sprinkles right on top they'll make everyone smile.
Time to Bake
Into a 350°F oven they go for about 10 minutes until they puff up with those gorgeous crackles.

My Secret Tips

I learned the hard way that chilling the dough is super important. Cold dough gives you those beautiful crackles. The gel food coloring is worth buying it makes the prettiest pink without making your dough too wet.

Making Them Extra Special

Sometimes I go all out with my decorating. Last Valentine's Day I mixed pink and white heart sprinkles and added a touch of edible glitter. My daughter said they looked like they came from a fancy bakery.

A close-up of pink, sugary cookies decorated with heart-shaped candy in the center. Pin it
A close-up of pink, sugary cookies decorated with heart-shaped candy in the center. | recipesbyclare.com

Keep Them Fresh

These cookies stay perfect in an airtight container for about three days. If you're planning ahead the dough freezes beautifully. I always keep a batch in the freezer for surprise Valentine visits.

Time to Serve

Pour a cold glass of milk or brew some hot coffee these cookies are begging for a cozy drink partner. At our house we love having them with warm cocoa topped with pink marshmallows for an extra special Valentine treat.

Mix It Up

Some days I use strawberry cake mix for extra berry flavor. A splash of almond extract makes them taste like they're from a bakery. My friend even tried chocolate cake mix with pink coating absolutely divine.

Sharing the Love

My favorite part is packing these in pretty Valentine boxes for friends and neighbors. Their faces light up when they see these pink beauties nestled in tissue paper. It's such a sweet way to show you care.

Looking Back

I started making these cookies when my kids were tiny. Now they help me in the kitchen measuring scooping and definitely taste testing. These sweet treats have become part of our family's Valentine story.

Fun for Everyone

My kitchen turns into cookie central on baking day. The kids take turns rolling dough balls in sugar and carefully placing heart sprinkles. Even my husband joins in though he's more interested in quality control sampling.

Party Ready

These cookies are my secret weapon for Valentine parties. The dough chills overnight so I can quickly bake fresh batches before guests arrive. The house smells amazing and they look so festive on the dessert table.

Making Them Your Own

For my gluten free friends I use a special cake mix and they turn out just as delicious. Sometimes I add a tiny drop of peppermint extract or mix in some mini chocolate chips. The possibilities are endless.

Perfect Pairings

When we have grown up Valentine gatherings I serve these with pink champagne. The combo of sweet cookies and bubbly is just perfect. For family nights we stick to pink milk the kids absolute favorite.

Getting That Perfect Pink

I've tried all sorts of food coloring but gel gives the prettiest color. Start with just a drop or two you can always add more. Last year I swirled pink and red for a marbled effect it was gorgeous.

Gift Box Magic

One Valentine's Day I made little care packages with these cookies heart shaped chocolates and handwritten notes. My friends still talk about those special deliveries. It's amazing how cookies can spread so much joy.

A close-up of pink cookies dusted with powdered sugar, each featuring a bright pink heart shape in the center. Pin it
A close-up of pink cookies dusted with powdered sugar, each featuring a bright pink heart shape in the center. | recipesbyclare.com

Why They're Special

These aren't just any cookies they're little bites of love. The crackly tops the soft centers and that hint of almond make them irresistible. Plus they're so pretty they make everyone feel special.

Playing with Colors

Some batches I make deep pink others a soft blush color. My daughter loves when we make them ombre style light to dark. They look stunning on a platter together like a Valentine sunset.

Our Sweet Tradition

Every February these cookies bring our family together in the kitchen. We bake chat laugh and create memories. It's become such a special tradition that Valentine's Day wouldn't feel complete without our pink cookie baking day.

Frequently Asked Questions

→ Why chill the dough twice?
Chilling prevents cookies from spreading too much and helps maintain crinkle texture.
→ Why use gel food coloring?
Gel colors provide more vibrant color without adding excess liquid to dough.
→ Can I use different cake mix flavors?
Yes, any light-colored cake mix works well for tinting different colors.
→ How do I store these cookies?
Store in airtight container up to 5 days. Can freeze for up to 3 months.
→ Why line with parchment?
Prevents sticking and makes cleanup easier with sugary cookies.

Valentine Crinkle Cookies

Festive pink crinkle cookies made from cake mix and decorated with heart sprinkles. Perfect for Valentine's Day.

Prep Time
10 Minutes
Cook Time
8 Minutes
Total Time
18 Minutes

Category: Sweet Treats

Difficulty: Easy

Cuisine: American

Yield: 20 Servings (20 cookies)

Dietary: Vegetarian, Dairy-Free

Ingredients

01 1 box vanilla cake mix.
02 1/3 cup vegetable oil.
03 2 eggs.
04 Pink gel food coloring.
05 2 cups powdered sugar for rolling.
06 Heart-shaped sprinkles.

Instructions

Step 01

Preheat oven to 350°F.

Step 02

Cream together cake mix, oil, eggs and food coloring.

Step 03

Chill dough 15 minutes.

Step 04

Roll tablespoon-sized balls in powdered sugar, add heart sprinkle.

Step 05

Chill cookies 15 minutes.

Step 06

Bake 6-8 minutes. Cool on pan then rack.

Notes

  1. Use gel food coloring for best color.

Tools You'll Need

  • Mixer.
  • Baking sheet.
  • Parchment paper.

Allergy Information

Please check ingredients for potential allergens and consult a health professional if in doubt.
  • Eggs.
  • Wheat.

Nutrition Facts (Per Serving)

It is important to consider this information as approximate and not to use it as definitive health advice.
  • Calories: 181
  • Total Fat: 5 g
  • Total Carbohydrate: 33 g
  • Protein: 2 g