
I discovered this cupcake recipe last summer when my strawberry plants went crazy and I couldn't make jam fast enough. These cupcakes capture the essence of fresh strawberries in both the cake and frosting using a simple strawberry reduction that intensifies the berry flavor. The cupcakes stay incredibly moist with a tender crumb, and that natural pink color makes them perfect for spring gatherings, birthday parties, or anytime you want a dessert that tastes like sunshine.
Last spring, I made these for my neighbor's baby shower. Her mom had been skeptical about "fruit flavored cake" until she took her first bite. The look of surprise on her face was priceless - she ended up asking for the recipe before leaving! Something about real strawberry flavor just can't be matched by the artificial stuff.
Critical Ingredients
- Fresh strawberries: The star of the show. Look for bright red, fragrant berries with no white shoulders for the best flavor.
- All-purpose flour: Regular flour works perfectly here - no need for cake flour thanks to the special mixing technique.
- Caster sugar: The finer crystals dissolve beautifully during the extended egg beating process. If you can't find it, blitz regular sugar in a food processor for 30 seconds.
- Whole milk: Full-fat gives the best texture. The fat contributes to a tender, moist crumb that stays fresh longer.
- Butter and oil combo: This magical pairing gives you butter flavor with the moisture-retaining benefits of oil.
- Vanilla extract: Enhances the strawberry flavor without competing with it. Don't skip this!
- Eggs: They provide structure and that wonderful fluffy texture. Room temperature really matters here.

Baking Instructions
- Create strawberry magic:
- Clean and halve your strawberries. Blitz them in a food processor until completely smooth. Pour this puree into a saucepan and cook over medium heat, stirring constantly, until it thickens into a jammy consistency. This concentrates the flavor and removes excess moisture. Cool completely before using.
- Prepare your workspace:
- Heat your oven to 250°F with the fan on (or 285°F conventional). Line your cupcake pan with white liners to show off that pretty pink color. Position the rack in the middle of the oven.
- Mix dry ingredients:
- Whisk together flour, baking powder, and salt in a bowl until well combined to ensure even distribution throughout the batter.
- Create the base:
- Beat eggs until frothy, then gradually add sugar while continuing to beat. Keep going for a full 6-7 minutes until the mixture becomes pale, thick and tripled in volume. This creates the incredible structure that makes these cupcakes special.
- Combine with care:
- Add half your dry ingredients and the strawberry paste to the egg mixture. Mix gently until just combined. Add remaining dry ingredients with the same gentle touch. The batter will look thick at this stage.
- Heat milk mixture:
- Warm milk and butter in a saucepan until small bubbles form around the edges. Add half of this hot mixture to your batter along with oil and vanilla. Mix gently, then add remaining milk mixture. The batter will become silky and pourable.
- Bake to perfection:
- Spoon batter into cupcake liners, filling about 3/4 full. An ice cream scoop makes this job infinitely easier. Bake for 25 minutes, until tops spring back when lightly touched. Cool completely on a wire rack.
- Create strawberry frosting:
- While cupcakes cool, make strawberry buttercream using the same strawberry paste. Pipe generous swirls on each cooled cupcake and top with a fresh strawberry half for that picture-perfect finish.
First time I made these, I rushed the strawberry paste and didn't cook it down enough. The cupcakes were good but too wet. Another batch I overmixed after adding the flour and they turned out tough. I've learned to make the strawberry paste a day ahead - it's one less thing to do on baking day, and the flavor seems even better with that overnight rest.
Presentation Perfection
Display these pretty pink cupcakes on a white tiered stand surrounded by fresh strawberries and mint leaves for a stunning visual impact. The color contrast makes them look absolutely beautiful. For parties, I sometimes place each one in a clear plastic cup with the sides removed - it showcases the pretty liners and keeps frosting from getting smudged. These make gorgeous centerpieces for baby showers, Valentine's Day, or spring birthdays arranged in a circle with fresh flowers in the center.
Sweet Variations
Try adding 1/2 teaspoon of almond extract to the batter for a subtle flavor enhancement that works beautifully with strawberries. For a tangier experience, core out a small portion of each cooled cupcake and add a teaspoon of strawberry preserves before frosting. The surprise center makes them extra special. White chocolate lovers can add 1/4 cup of white chocolate chips to the batter - they create lovely sweet pockets throughout the cake. For a strawberries and cream effect, try topping with stabilized whipped cream instead of buttercream.
Storage Solutions
These cupcakes stay remarkably moist for 3-4 days in an airtight container at room temperature. The oil in the batter works magic for keeping them fresh. If your kitchen runs warm, store them in the refrigerator, but bring to room temperature before serving for the best texture and flavor. For make-ahead convenience, freeze unfrosted cupcakes wrapped individually in plastic wrap, then in foil. Thaw overnight in the refrigerator before unwrapping and frosting.

I've made these strawberry cupcakes for countless spring birthdays, bridal showers, and just because it's berry season. There's something magical about biting into a cupcake that captures the essence of fresh berries in both cake and frosting. My friend's daughter has requested these three years running for her birthday, and I never mind making them. While they take a bit more effort than opening a box mix, the rave reviews and recipe requests make it all worthwhile.
Frequently Asked Questions
- → Can I use frozen strawberries instead of fresh?
- Yes! Thaw the frozen strawberries completely, then drain excess liquid before pureeing. You may need to cook the puree a bit longer to achieve the same thickness as with fresh strawberries.
- → Why do I need to cook the strawberry puree?
- Cooking the strawberry puree concentrates the flavor and removes excess moisture, which helps maintain the proper texture of the cupcakes. It also intensifies the natural strawberry color.
- → Can I make these cupcakes in advance?
- Yes! The unfrosted cupcakes can be stored in an airtight container at room temperature for 1 day or refrigerated for up to 3 days. The strawberry paste can be made 1-2 days ahead and refrigerated.
- → Why did my cupcakes sink in the middle?
- Sinking can happen if the oven temperature is too high, if the cupcakes are underbaked, or if you open the oven door during the first 20 minutes of baking. Also, make sure your baking powder is fresh.
- → What's the secret to the fluffy texture of these cupcakes?
- The key is beating the eggs and sugar for the full recommended time until very pale and tripled in volume. This creates air bubbles that expand during baking, resulting in a light, fluffy texture.
- → Can I make this recipe as a cake instead of cupcakes?
- Absolutely! This recipe will make one 8-inch round cake. Bake at the same temperature but increase the baking time to about 35-40 minutes, or until a toothpick inserted in the center comes out clean.